Success Story of Lenovo – Laptops Company

Lenovo is an international inventive technology company. It is the fourth largest company in the world with respect to computer and laptop products. Lenovo took over as fourth largest company on the globe surpassing the IBM Personal Computing Division. The culmination with the dominate process was in May 2005. Lenovo ranks as number one PC vendor in China for 11 successive years, especially laptops.

Before Lenovo group took over the IBM Personal Computing Division, IBM stood third in the computer market. Lenovo develops, manufactures and sells advance, top quality, reliable and secure computer and laptop products. The corporation also provides value-added services to the customers around the world for brighter ways to remain competitive and productive from the laptop market.

Secret Behind The Success Of Lenovo:

Lenovo markets and sells award-winning group of laptops referred to as ThinkPad notebook series. They also sell ThinkCentre desktops. The opposite successful laptop model of the organization includes IdeaPad consumer laptop, IdeaCentre desktops, ThinkVantage Technologies software programs, Lenovo 3000 PCs and ThinkVision monitors and ThinkStation workstations.

The secrets behind the prosperity of Lenovo is Worldsourcing. The key method of Lenovo could be the power to make advancements around the world. Lenovo defines Worldsourcing as the option of resources, ideas and opportunities available everywhere around the globe. Thus, Lenovo believes in Worldsourcing instead of outsourcing.

Other basis for Lenovo’s success is the fact that manufacturers of Lenovo products constantly try to provide the very best services from other sides for their customers. As an example, the corporation made its R&D (Development and research) department to create a real laptop, which will serve all of the customer requirements for any laptop. Thus, the result would be a ThinkPad group of laptops. Similarly, the corporation endeavors to solve each of the customer problems in the likewise manner.

Lenovo attempts to comprehend the requirements of their customers then designs laptop models accordingly. For example, lots of people possess the nervous about data inside the laptop being damaged as a result of accidents or thefts, Lenovo released their best product, the ThinkPad series of laptops, which handled each one of these issues. Other customer requirements that cause the creation of ThinkPad laptops are listed below:

Reliability Features
Productivity features
Energy-efficiency
Design
Safety measures
Audio features
Multimedia features
Lenovo believes that the company is the only people to judge a company exclusively for the services they provide for many years. Thus, Lenovo keeps its commitment of providing award-winning laptop and computer products with unmatched features and quality repeatedly.