Sabrina Ho looks to Macau art fairs and auctions to diversify overall economy far from casinos

As pressure grows on Macau to get new reasons for revenue, scion of casino dynasty imagines another future for the other SAR
Sabrina Ho Chiu-yeng does what she’ll to assist Macau diversify. The 26-year-old daughter of Stanley Ho Hung-sun could possibly be higher quality for gracing society and entertainment pages, in January she organised the initial Macau sales by China’s state-owned Poly Auction and also in November held her own annual hotel art fair, having already launched an exhibition to promote the project of young art graduates in September.


“Macau is evolving,” she tells The Collector. “We don’t want to rely just about the gaming industry. We’d like more families ahead for holidays, we want to boost our cultural and artistic industries.”
This is the politically correct view for the daughter of the casino magnate. Macau is in the cross hairs of Beijing’s war on corruption and capital outflow. The central government started urging town to stop its obsession with the gaming sector, the taxes where buy most public expenditures, back in the boom years, in the event the “build it and they can come” mentality ruled the casino industry. Today, mainland policies to discourage high rollers coupled with a slowing economy have risen pressure to succeed to get new revenues.
Fundamental change may be slow ahead. Five casinos have opened since 2012 plus much more are saved to the best way, including two from branches from the Ho empire – the Grand Lisboa Palace, led by Ho’s mother, Angela Leong On-kei (Stanley’s so-called “fourth wife”), and MGM Cotai, headed by Sabrina ho chiu yeng‘s half-sister Pansy Ho Chiu-king.

So might be Sabrina’s cultural endeavours all just a bit of sentimental publicity for the clan?
Well, China’s biggest ah is treat­ing her seriously, and hopes her youthful energy and family connections might help it break into a new and wealthy market where no international house has a presence. In exchange, Ho says, she would like the auctions to assist attract tourists and possibly let the city’s 600,000 residents to develop really an interest in culture. The partnership, called Poly Auction Macau, is 51 per cent of Poly and the rest by Ho’s company, Chiu Yeng Culture.
Ho was raised surrounded by art and other collectables of her parents but she’s new to angling towards the auctions business. After graduating having an arts degree from the University of Hong Kong, in 2013, she labored on the branding and marketing side from the family’s hotel and property businesses. “But I favor art and I asked Poly easily will work in their free time within their Hong Kong office, to understand the auction world,” she says.
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