1. SOCIAL CONTENT WILL GAIN PROMINENCE

A lot more social media marketing content indexed on the internet as well as other popular search engines like yahoo, blurring the lines between ‘web’ and ‘social media’ SEO strategies.

76% MARKETERS USE Facebook, YouTube, Twitter, In, Google+ to improve and support SEO Links to social media marketing networks plays a part in how search engines like yahoo understand your websites are credible and relevant.

2. VIDEOS WILL STILL RULE

In 2015 marketers used video being a powerful tool they are driving their digital and top seos efforts. In 2016 expect more businesses to embrace the popularity, and employ videos to capture new audiences.

80% of video. Results that report up in SERPs originate from YouTube

Videos get 50X better organic page ranks online in comparison with against plain, static text results.

Video searches receive 41% higher click-through rate a when compared with plain, static text content

3. MOBILE OPTIMIZATION Can become CRUCIAL

Today people use a variety of devices gain access to content. Tablets, smartphones, laptops, phones as well as watches have grown to be standard tools to browse web. Search engines like google know this and they also reward websites that seem to be good on all devices.

Google now gives mobile friendly sites a ranking boost on mobile searches.

95% smartphone users have looked for local info.

Mobile search is up 43% year on year.

Over 1.2 billion people access the web from other mobile devices.

4 of every 5 consumers use smartphones to search.

4. VOICE SEARCH FUNCTION A MUST

Voice search is quickly learning to be a huge part of mobile usage and contains elevated the pain sensation of typing keywords to perform searching query. However shift means your site content need to be developed with voice search planned.

60% teens use voice search before the TV

40% adults use voice look for directions.

5. CONTENT AGGREGATION Can get BIGGER & BETTER

Inside your folks are looking for content sources that offer every one of the relevant information they need in a place. Search engines like google have observed this trend and thus content aggregators are becoming very well liked in the SERPS.

6. The trend OF MOBILE APPS WILL GROW

As discussed above, use of mobile for web search is on all-time rise and apps just be the task easier. Just number of many mobile apps will definitely overpower desktop and mobile websites.

Mobile phone applications account for 52% of them all used on online digital media. (TechCrunch)

Internet reveals that users spend 89% mobile time using apps.

85% of individuals prefer native mobile apps to websites. (SearchEngineJournal)

7. Local search engine optimization Being A lot more IMPORTANT

Local search will go stronger over time. In 2016 you will need to let Google know your location located and just what you might be offering.
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