7 SEO Trends You have to be Mindful of
1. SOCIAL CONTENT WILL GAIN PROMINENCE
Increasingly more social media content indexed on the internet as well as other popular search engines like yahoo, blurring the lines between ‘web’ and ‘social media’ SEO strategies.
76% MARKETERS USE Facebook, YouTube, Twitter, In, Google+ to enhance and support SEO Links to social media networks plays a part in how search engines like yahoo understand your websites are credible and relevant.
2. VIDEOS WILL STILL RULE
In 2015 marketers used video being a powerful tool to operate a vehicle their digital and top 10 seo efforts. In 2016 expect more businesses to embrace the popularity, and use videos to capture new audiences.
80% of video. Results that report in SERPs come from YouTube
Videos get 50X better organic pr in the search engines in comparison with against plain, static text results.
Video searches receive 41% higher click-through rate a in comparison to plain, static text content
3. MOBILE OPTIMIZATION Can become CRUCIAL
Today people work with a array of devices to get into content. Tablets, smartphones, laptops, phones and also watches are becoming standard tools to browse web. Search engines like yahoo know this plus they reward websites that seem to be good on all devices.
Google now gives mobile friendly sites a ranking boost on mobile searches.
95% smartphone users have searched for local info.
Mobile search is up 43% year on year.
Over 1.2 billion people access the web from other cellular phones.
4 out of 5 consumers use smartphones to look.
4. VOICE SEARCH FUNCTION Absolutely essential
Voice search is easily transforming into a huge a part of mobile usage and contains elevated the pain sensation of typing keywords to own a search query. However, this shift means your articles must be developed with voice search at heart.
60% teens use voice search while you’re watching TV
40% adults use voice search for directions.
5. CONTENT AGGREGATION Can get BIGGER & BETTER
More than ever folks are searching for content sources offering all the relevant information they require within a place. Search engines like yahoo have noticed this trend and consequently content aggregators are getting to be very popular inside the SERPS.
6. The trend OF MOBILE APPS WILL GROW
As discussed above, utilization of mobile for web search is on all-time rise and apps just be the task easier. Just number of years and mobile apps will definitely overpower desktop and mobile websites.
Mobile apps account for 52% in recent history used on online digital media. (TechCrunch)
Internet reveals that users spend 89% mobile time using apps.
85% of men and women prefer native mobile apps to websites. (SearchEngineJournal)
7. Local search engine optimization For being Much more IMPORTANT
Local search will go stronger over the years. In 2016 you will need to let Google know your location located and just what you’re offering.
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