1. SOCIAL CONTENT WILL GAIN PROMINENCE

More and more social media marketing content indexed on the search engines as well as other popular engines like google, blurring the lines between ‘web’ and ‘social media’ SEO strategies.

76% MARKETERS USE Facebook, YouTube, Twitter, In, Google+ to further improve and support SEO Links to social media marketing networks is important in how engines like google understand your site is credible and relevant.

2. VIDEOS WILL STILL RULE

In 2015 marketers used video like a powerful tool drive an automobile their digital and worlds best seos efforts. In 2016 expect more businesses to embrace the excitement, and rehearse videos to capture new audiences.

80% of video. Results that show up in SERPs are from YouTube

Videos get 50X better organic page ranks on the internet when compared to against plain, static text results.

Video searches receive 41% higher click-through rate a when compared with plain, static text content

3. MOBILE OPTIMIZATION Can become CRUCIAL

Today people use a selection of devices gain access to content. Tablets, smartphones, laptops, phones as well as watches have become standard tools to browse web. Search engines know this and so they reward websites that are good on all devices.

Google now gives mobile friendly sites a ranking boost on mobile searches.

95% smartphone users have searched for local info.

Mobile search increased 43% year on year.

Over 1.2 billion people connect to the web from their mobile devices.

4 out of 5 consumers use smartphones to search.

4. VOICE SEARCH FUNCTION Absolutely essential

Voice search is quickly learning to be a huge a part of mobile usage and contains elevated the pain of typing keywords to run searching query. However this shift means your posts need to be developed with voice search in mind.

60% teens use voice search before the TV

40% adults use voice seek out directions.

5. CONTENT AGGREGATION Can get BIGGER & BETTER

As part of your folks are looking for content sources that offer all of the relevant information they want within a place. Search engines have observed this trend and consequently content aggregators are getting to be popular inside the SERPS.

6. The trend OF MOBILE APPS WILL GROW

As discussed above, usage of mobile for web search is on all-time rise and apps only make the work easier. Just number of a number of mobile phone applications are certain to overpower desktop and mobile websites.

Mobile apps account for 52% of them all spent on online digital media. (TechCrunch)

Internet reveals that users spend 89% mobile time using apps.

85% of individuals prefer native mobile phone applications to websites. (SearchEngineJournal)

7. Local search engine optimization TO BECOME A lot more IMPORTANT

Local search is certainly going stronger in the past. In 2016 you need to let Google know where you stand located and just what you might be offering.
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