Sabrina Ho looks to Macau art fairs and auctions to diversify overall economy from casinos

As pressure grows on Macau to get new causes of revenue, scion of casino dynasty imagines some other future for that other SAR
Sabrina Ho Chiu-yeng is doing what she could to help Macau diversify. The 26-year-old daughter of Stanley Ho Hung-sun could possibly be higher quality for gracing society and entertainment pages, however in January she organised the first Macau sales by China’s state-owned Poly Auction and also in November held her annual hotel art fair, having already launched an exhibit to promote the project of young art graduates in September.


“Macau is changing,” she tells The Collector. “We don’t desire to rely just about the gaming industry. We want more families in the future to put holidays, we want to boost our cultural and creative industries.”
This is the politically correct view for that daughter of your casino magnate. Macau is in the cross hairs of Beijing’s war on corruption and capital outflow. The central government started urging the city to quit its being hooked on the gaming sector, the required taxes that spend on most public expenditures, back in the boom years, if the “build it and they’ll come” mentality ruled the casino industry. Today, mainland policies to discourage high rollers along with a slowing economy have raised the pressure to get new revenues.
Fundamental change has become slow in the future. Five casinos have opened since 2012 plus more take presctiption just how, including two from branches in the Ho empire – the Grand Lisboa Palace, led by Ho’s mother, Angela Leong On-kei (Stanley’s so-called “fourth wife”), and MGM Cotai, headed by Sabrina ho‘s half-sister Pansy Ho Chiu-king.

So can be Sabrina’s cultural endeavours all slightly of soft public relations for that clan?
Well, China’s biggest auction house is treat­ing her seriously, and hopes her youthful energy and family connections may help it get into a fresh and wealthy market where no international house features a presence. In turn, Ho says, she wants the auctions to help attract tourists and maybe let the city’s 600,000 residents to develop a greater portion of an interest in culture. The partnership, called Poly Auction Macau, is 51 percent properties of Poly and also the rest by Ho’s company, Chiu Yeng Culture.
Ho spent my childhood years encompassed by art along with other collectables properties of her parents but she actually is a newcomer towards the auctions business. After graduating by having an arts degree in the University of Hong Kong, in 2013, she handled the branding and marketing side in the family’s hotel and property businesses. “But I love art and i also asked Poly basically will work in your free time in their Hong Kong office, to learn about the auction world,” she says.
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