Tag: Riverfront Media Group

Rational Website Design Usability Approaches

The presence of absence of a professional and clean website design is up to you, and those choices will effect who does business with you or opts in to your newsletter, etc. You have a lot of flexibility and latitude with what you do with your site. It is understandable if you feel a bit confused about this subject. Let’s look into a few web design factors that you should be focusing on


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Even if you are not shooting for search engine rankings, it is a very good practice to assign relevant names to your webpage filenames. The reason for this is, when search engines go through your website they look at the file names and search for any keywords that they could rank your site for. So using your primary keywords in the file names can help you with your search engine rankings. Totally ignore the use of the underscore here, but what you do want to use are hyphenated phrases. Doing this will allow your pages to be correctly categorized by the Google bot – since this is completely for the benefit of Google SEO. Small things like these matter big time when it comes to making your site successful, because they form an important part of your website’s design.

Use RSS Auto-Discovery: All websites should have an RSS feed for content and all site owners should make sure that site headers include the auto-discovery code. This will let all of the different web browsers and RSS readers detect your feed automatically and let people know that it is there for them. RSS feeds are great because they allow readers to keep up with content updates and website changes and this one tiny feature can make a major difference in your website.

Use Alternate Domains: In order to protect your brand and ensure that your website is found by your target audience, you should register alternate domain names or multiple versions of your domain name with various extensions. This protects you against other people who will want to take advantage of your success with similar domain names. Although it isn’t actually a part of your website’s design, this step can help you protect yourself against losing important visitors. You can simply re-direct all your domain names to your main domain name, which is often done by big companies to protect their brand and increase awareness of their site. For example, in addition to registering a .com, you can register .net and .org as well so that you can own all three of the most popular domain extensions. This will also help your site have no competition from other domain extensions in the search engines.

There’s much more to web design than what we discussed here; in reality, this is only the tip of the iceberg. There really are no secrets with site design, so the information is readily available to you.
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Effective Methods For Creating Quality Webpages

An excellent website design does not always mean expensive or fancy – it just has to have proper design principles and elements in it that makes for a good user experience. Think about what you do – when you hit a website as a first time visitor, what do you think about or feel? The design of the website is visual and has imagery, and that is the first thing that helps to create our opinions and feelings. So if you want to make the right first impression and ensure that your visitors stay longer on your site, then it’s important that you focus on getting the smallest design elements right on your website. So we will cover a few of the important website design topics that will make some kind of impact on your visitors.


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How to Benefit From 404 Pages: You’re surely familiar with the “page not found” or 404 Page, which indicates an error was made in typing in the url. Many website owners don’t realize the connection between 404 pages and smart web design. The relevance is that when a prospect reaches your 404 page, he or she is likely to click away and never find your active pages. It’s not very difficult to create a custom 404 page that doesn’t just tell visitors that the page doesn’t exist, but gives them the option to land on your actual site. It’s easy to lose hundreds of visitors if you don’t take this step, especially if your site is a high traffic site. There’s no one right way to custom design your 404 page; just make it a direct path to your site and you can’t go wrong.

Make sure you have RSS Auto-Discovery: If you offer an RSS feed of your website’s content (which you should be doing), be sure that you have an auto-discovery code in your website’s header. This allows different browsers and as well as RSS readers to automatically detect the RSS feed and alert the visitors that it is available. RSS feeds are a popular way to distribute content to your readers and update them about changes on your site, so adding this small feature to your site will make a big difference.

The Benefits of Favicons: One simple thing you can add to your site that can help a lot is a “favorite icon” or favicon. Adding a favicon to your website instantly makes it look credible and more recognizable. It can be a real advantage to have a logo of your choosing appear with the URL so people can come to recognize it. Whenever anyone bookmarks your site, the favicon will also appear, so you’ll be able to make a special impression on people with this image.

You really can produce a great website design if you learn more about it and then are smart enough to apply it. If you want your site to stand out from the rest, then ensure that you’re working on strengthening the basic foundation.
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