In case you are spending too much time fixing your business, and never having the results you need, you might have a business process or two that’s broken and requires fixing.

Most business people I come across all have exactly the same forms of problem. Their Follow-through is either broken or non-existent. Additionally they don’t have a system set up of these processes to work accordingly.
so Let’s start at square one. I’m not going to really enter into what your doing wrong and what’s no longer working, that’s simply redundant I’ll only speak about the things that work as a result of only a little space to enable you to start making consistent and predictable results.
First it is important to know the different types of media platforms most business people use make an effort to market their product or services.
These media channels exist online along with offline and I’ll name only a few from the more recognized, so you will have a general understanding.
Some Online media channels are:
-Facebook
-Twitter
-LinkedIn
-YouTube
-PPC (pay per click)
Offline Media Include:
-Newspaper Advertising
-Direct Mail
-Magazines
-Trade Shows
-etc…
You receive the idea.
Being a company owner I can bet that you are operating on a one dimensional basis which is very limiting when it comes to gaining a dependable customer base.
The greater media you may use effectively the harder successful your operations can become. Key term “Effectively”….
However Let’s not go jumping into any and every media platform convinced that the harder you use the better chances you’ve got for fulfillment.
It won’t if you take exactly the same broken system to multiple media channels You’ll fail and you’ll fail miserably.
The secret is to repair your broken processes or else you’ll have exactly the same results will all the media channels you advertise on.
How can you Fix it.
There are 3 components that all businesses should have set up in order to have a conssistent flow of recent leads and clients.
Component 1 ~ You need to first first, have a compelling offer to attact your ideal customer.
By all means steer clear of internet network marketing your goal as a company owner is to solve problems by presenting solutions to a targeted customer.
Your advertisements should speak directly to an ideal client giving them a clear means to fix a problem they are experiencing. No exceptions to the rule.

Component 2 ~ You’ll want a method to capture leads. If you don’t have a system set up for capturing the eye of one’s prospects before attempting to offer them, you’re way from the mark.
Fix this now! There all kinds of lead capture software out online that you can use I fould contributing Pages are pretty solid try them out. There is a good system for helping business people accomplish this.
Component 3 ~ You’ll want a method to telephone your leads. If you think regarding it everything you’ve ever bought or joined there was clearly an engaging offer to first gain your attention.
Proper that they had your attention you had been followed up with and given more info.
When the offer was at line using what you had been searching for that would solve the immediate problem that your were having, this is when in support of when you made the decision to purchase.
Your visitors, clients, and prospects are no different.
1. Present an engaging means to fix a problem disguised as a possible offer
2. capture control
3. Followup to make the sale.
This is a really broad overview however hope it will help one to start thinking within the right direction as a company owner.
In your Success
-Larry
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